Logo
Concepts
These are the first concepts that I created for the client to select their favourite, before we move on to refinements. Communication between myself and clients is vital to produce outcomes that we are both proud of.
Refinements
These are the refinements I made to the client's selected concepts. This process narrows down the chosen designs and develops each concept to the extent that the client and I can clearly see the potential and branches that each concept may have. From here, the client selected their chosen designs and we moved further to creating the perfect design for this project.
Next, I merged the two chosen designs, and explored creative options, adding flair and personality to the logo. All options and changes were discussed and certified by the client before moving any further with each design.
Final
'It looks very professional and fits the style and tone I wanted nicely. Service was very good too, all came together nicely.'
- Client
YouTube Banner
Concepts
I created this symmetrical layout to be bold and clean. Initially, I used one of our alternative logos that we made previously, to add some colour. The client approved of the layout and provided pictures that they wanted displayed. I added them in and began exploring creative possibilities with them. I began brainstorming by discovering possible fonts and added shadow underneath the text and logo. I faded the images out to black at the top and bottom of each.
Refinements
I then experimented with angles of the background pictures, and added grey scale options. The client chose their favourite angle, and to keep the colour in the pictures.
Final
The client asked to re-order the pictures more specifically, and asked for particular parts of each picture to be visible. After these requested changes were made, the client was extremely happy with the result, as was I.
